About This Course

This course helps sales professionals take control of their time, focus on high-impact activities, and improve overall effectiveness in a fast-paced environment. It introduces practical strategies to identify what truly drives results, manage competing demands, and move away from reactive working. Participants will learn how to prioritise effectively, maintain focus under pressure, and apply proven techniques to maximise productivity and performance both individually and within their teams.

Course Outline

During this course, participants will explore practical strategies and techniques to improve focus, prioritisation, and personal effectiveness in a sales environment.

  • Adapting to the New Reality – Understand the challenges of a fast-paced sales environment and how to remain effective under pressure
  • Red-Blue-Black: Planning Personal Capacity – Use a simple framework to assess workload and prioritise tasks more effectively
  • Doing What Matters Most – Align daily activities with high-impact priorities that drive real results
  • Getting Down to It: Goal Setting – Set clear, meaningful goals that support performance and growth
  • “Mind Like Water” – Develop a calm, focused mindset to improve decision-making and reduce reactivity
  • Million Dollar Tasks – Focus on the activities that deliver the greatest value and impact
  • Highest Intent: Effective Negotiation – Improve communication and negotiation skills to achieve better outcomes
  • Think and Grow Successful – Build habits of continuous learning and self-development for long-term success
  • Review and Close – Reflect on learning and create an action plan to apply new skills in the workplace

Who should attend

This course is ideal for sales professionals, account managers, team leaders, and anyone working in a fast-paced commercial environment who wants to improve their personal effectiveness, prioritisation, and ability to focus on activities that drive results.

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Learning Outcomes

  • Focus on what drives results by identifying and prioritising high-impact tasks in both work and personal life
  • Manage time and demands effectively to ensure urgent and important activities are handled without overload
  • Work proactively, not reactively by taking control of interruptions and improving personal effectiveness
  • Boost productivity and align effort with key business priorities to maximise performance
  • Control information and workflow by applying best practices to manage emails, calls, and incoming demands

Course Reviews

Customer Service Training

Insightful, informative, calm, great learning environment. Interactive and engaging!

Christopher Deane
Doherty Associates
June 30, 2026

Customer Service excellence

Very well run with the correct level of interaction which allowed all members to speak openly and without fear

Michael Anderson
Doherty Associates
June 16, 2026

Conflict Resolution

Informative, encouraging, insightful. Anita was warm and approachable, and demonstrated the listening skills she was teaching.

Naomi Foyle
Chichester University
May 28, 2026

Confident customer service

So informative, with out being rigid. Lots of fun activities, enabling you to look at things in a different perspective. Olivia has been great, really good at getting the best out of us.

Georgina Game
Nicola Jane
April 24, 2026

Perfect pitch and handling objection

Effective positioning of key themes and coaching on how to apply in daily interactions. Mary led the training in an open and engaging manner and clearly demonstrated the core principles with real world examples to apply moving forward

Anon
Stellantis
June 12, 2026

Story Selling

Matt was the best trainer I’ve ever had in a class or course like this. Matt is a great trainer and helps sustain high energy and involvement all the time

Anon
National Grid
June 9, 2026

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Check Our FAQs

What types of training courses do you offer?

We offer a wide range of bespoke corporate training solutions across key areas such as leadership, management development, digital skills, workplace communication, customer experience, sales performance, project delivery, team development and professional skills. Each programme can be tailored to your organisation’s objectives, your people and the practical challenges they face at work.

Do you offer public courses?

No. Elliott Training does not currently offer public scheduled courses for individual delegates. We specialise in private corporate training courses delivered exclusively for organisations, teams and groups who require tailored training aligned to their business needs.

Are your courses bespoke?

Yes. Our courses can be tailored to your organisation, team and objectives. We can adapt the course content, examples, exercises, case studies and delivery style to reflect your sector, systems, processes and workplace priorities.

Can you create a bespoke course from scratch?

Yes. If you require a course that is not listed on our website, we can design a bespoke training programme around your specific requirements. This is ideal for internal projects, new systems, company initiatives, role-specific development or specialist skills training.

How long are your training courses?

Course length depends on the subject, objectives and level of detail required. We can deliver bite-size sessions, half-day workshops, full-day courses, multi-day programmes or larger training projects across multiple cohorts.

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